First Look: Hearth + Hand With Magnolia At Target

The holidays are coming people whether you’re ready or not. And I don’t know about you but…I’m ready! From what I can remember, I’ve never been this excited for the Christmas season as I am in 2017. I think it’s a mixture of the unavoidable festive home decor and the fact that I’m counting down the days until my husband comes home in January! Either way, I’m embracing it and decorating from the floor to the ceiling!

With all of this holiday talk you’d assume there’d be a point to this post. Well, there is! If you’re familiar with Joanna & Chip Gaines then you’d know they’ve been teasing a collaboration exclusively for Target. Today, November 5th 2017, the collection launched online and in stores!

The couple is well-known for their hit HGTV show Fixer Upper. To give you an idea, the program follows the husband and wife through a complete renovation of someone’s new home. Throughout the demo and decorating process, viewers get to know the Gaines family very well! Both Joanna and Chip are authors, parents, and overall great people from what the television show depicts! They seem to truly know the science behind creating and creating things well.

The first batch of home goods have made their appearance. Here’s a little peek into what’s available as well as some of my favorites!

Those plaid stockings in traditional green, white, and greys would look awesome hung above your fireplace this season.

I heard some comments in my local Target that a lot of the pieces featured in this collection were specific to someone with a “rustic” taste. I couldn’t disagree more with that! I think Joanna and Chip did an excellent job of making these products interchangeable with anyones style of decorating. The whites and blacks, silvers and copper tones can easily fit into any living space.

I’ve said it once and I’ll say it again, the Gaines definitely kept this batch of items simple. Don’t get me wrong, I’m not complaining! Check out this scale for the kitchen. Perfect for preparing home-made cookies!

This wreath for your door will bring in all the holiday cheer! For only $19.99 you can spruce up the outside of your home just in time for guests or style the piece indoors hung above lots of family photos!

The last thing I wanted to touch on was the wide variety of gifts available from Hearth & Hand. Messenger bags, water bottles, wallets, luggage tags, a doll house, christmas pajamas, and so much more. There’s gotta be something for that special someone on your list this year.

Are you sold yet?! Have you fallen in love with this brand?! Let me know your thoughts on this Target collab down below. I definitely want to hear if you feel the same as I do!


17 thoughts on “First Look: Hearth + Hand With Magnolia At Target

  1. I went and saw this line the day it came out at my Target and I am in LOVE with all of it!! They are so good at capturing what it means to be “home,” I ended up leaving with a few plates and bowls for my food photography but I could have easily dropped a paycheck on this stuff! so excited to see what they do for the other seasons!

    Liked by 1 person

  2. Me too! I’m very eager for the next set of items to drop! I’m glad you found some things in their collection that can serve a purpose! Mostly I just want to buy because everything’s so pretty 🤷🏼‍♀️😂


  3. I absolutely love the new Hearth and Hand line by Chip and Jo, too! I think they did a great job of creating things that will work for a variety of styles/homes. I’m so excited to decorate our place for Christmas too, and I hope to incorporate some of their gorgeous line somehow. It was fun reading through this post! Thanks!

    Liked by 1 person

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